Planet, People and Prosperity – striking a balance
- Corporate Social Responsibility: Greening a conference affords opportunity to add value to local communities through employment, training, local industry support, and raising awareness of sustainability issues. Your venue of choice should also demonstrate community focus by providing a list of organisations it supports. Delegates may consider contributing to the worthy causes listed – or you may wish to donate unused items such as stationery, goodie bags, exhibition materials or unopened food to those that need it.
- Eco-procurement: To source materials required for your conference in an ecologically and socially responsible way requires research into innovative alternative options to all purchases or service provision. Wherever possible, support local products that are not harmful to the environment – and ensure that all items, such as conference packs, goodie bags or gifts are durable, reusable or recyclable, including signs and name badges.
Recycling – waste can be useful!
- Waste: There is always potential for a large amount of waste at events like conferences – and recycling will be your most visible greening action. Separating at source is key to extracting the best value out of waste matter. Recycling benefits include: creating more jobs, reducing costs by using recyclable items, a cleaner environment, using leftovers to provide food to charitable institutions such as shelters and soup kitchens, and using organic waste for composting. Minimising landfill waste should be the goal in order to reduce the amount of valuable re-usable materials going to waste.
- Food & Beverages: By using only local produce, you will be supporting local industries and reducing carbon emission of long-haul transport. Wherever possible, the menu should include the freshest organic and seasonal foods and offer a vegetarian option. Reusable or disposable plates, as well as cloth napkins instead of paper, will make a difference, and very importantly, water should be served in glass jugs rather than plastic bottles.
- Presentation & Marketing: There are several practical marketing and branding practices to promote greening principles. Ensure that the use of paper materials such as flip charts or hand-outs is as limited as possible, and that all communications are via email. Only print when necessary and when you do, print double-sided. If printed matter is unavoidable, then it should be produced with recycled material only. Marketing and communication of the event should be done electronically as far as possible, and registration for the conference should be via digital means.
Resource efficiency – reduce, rebalance and conserve
- Energy Consumption: It would be worthwhile to assess your chosen venue with regard to renewable energy and energy saving policies. The installation of solar geysers will be an important check – and wherever possible the use of natural light and ventilation is preferable. Energy efficiency should include: regulation of air-conditioning for the most efficient usage; LED lighting; sensor-driven electrical devices such as escalators and light sensors which switch off lights and equipment when not in use – keep in mind that the higher the energy savings, the greater the cost savings.
- Emissions & Offsetting: A green venue should have an advanced energy usage measurement system in place that will allow you to proactively monitor the carbon emissions created by your event. You can gain information on the amount of energy consumed – and elect to purchase carbon credits, green energy or support an environmental organisation as a way of offsetting the resultant carbon emissions.
- Transport: Finding ways to reduce the travelling time between the airport, accommodation and the conference venue plays a vital role in minimising the carbon footprint. Secondly, the venue should be easily accessible via reliable public transport, even possibly including the provision of bicycles. These measures will not only reduce transport emissions to and from the venue but also ensure convenience for delegates.
- Water Conservation: Water is a scarce and valuable resource, and the venue’s responsible stewardship should include: accurate monitoring of water consumption; water-wise plants and drip irrigation systems; installation of water-saving sensor taps and dual flush systems in restrooms.
The CTICC – when next you’re in Cape Town
Cape Town, home to Table Mountain, one of the seven natural wonders of the world, provides a perfect setting for local, small and large national conferences. The Cape Town International Convention Centre – proud member of the South African Event Greening Forum and the Green Meetings Industry Council – is superbly placed to green your event.
- At the CTICC, we are committed to sustainability as a core business ethic. It is not simply a measure of value that we add; it is at the heart of who we are.
- Nurture Our World (NOW) is a fully-fledged sustainability forum that informs and guides the CTICC’s sustainability efforts, and supports several programmes aimed at enhancing the centre’s positive environmental and social impact.
- Our passion for sustainability leadership has earned us various accolades. Wereport our sustainable practices in line with Global Reporting Initiative standards.
- We believe that by achieving these high standards, we inspire industry players, clients and visitors alike, to embark on their own ‘green’ journeys.
Responsible tourism will be a key focus of the World Travel Market Africa (WTM Africa), which runs from 15 to 17 April at the Cape Town International Convention Centre.
The conference and seminar sessions, featuring key industry figures, “will offer all visitors the best insight into the industry and focus on the exciting future prospects for this emerging region”, say the organisers, Thebe Reed Exhibitions.
On the program are:
•WTM Africa Responsible Tourism Program, led by Professor Harold Goodwin with a panel of local and International speakers, offering visitors the chance to discuss and learn about the latest sustainable tourism initiatives and thinking affecting the African continent;
•iambassador and Traveldudes will host two sessions – the first outlining how international travel bloggers are changing the media landscape and the second a panel discussion about collaborating with bloggers, including perspectives from the blogger and industry sides, and will focus on best practices;
•WTM Vision – Cape Town will examine the latest research on regional-specific trends and insights into what the future for those sectors might be, and Ronald Tinashe Mapiye, research analyst at Euromonitor International will discuss the evolution of tourism, with particular focus on domestic tourism in Sub-Saharan Africa.
WTM Africa is expected to exceed all targets and expectations, say the organisers. “The response we have received from exhibitors for our second year has just been tremendous and we are still signing up new exhibitors as we speak,” said Carol Weaving, managing director of Thebe Reed Exhibitions.
“WTM Africa was a great success last year. I think our industry was mainly watching from the sidelines on how it would perform, and this year companies who are serious about meeting the right people, conducting productive meetings and getting a return on their investment, do not want to miss out.
“In addition, we are attracting not only buyers looking for African product alone. We are providing a holistic travel and tourism show that benefits all travel professionals from a wide variation of focus and this is exciting.”
WTM Africa was held for the first time in 2014. This year, there will be more than 400 exhibiting companies from over 60 countries around the globe, including other parts of Africa. There will also be debates and seminars, as well as topical and beneficial talks covering to-the-point topics that have a direct impact on the business of travel.
Exhibitors and visitors from the travel industry can expect to meet with hosted buyers on pre-set compulsory appointments and have access to Buyers Club members and other visiting travel professionals. There will be speed networking sessions, social engagements and events.
Source: eTurbo News
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WTM Africa 2015, the leading business-to-business tourism event in Africa, has added an array of new International exhibitors, including destination hot-spot Abu Dhabi and a number of major players from the hotel, travel technology, cruise and airline sectors.
The new exhibitors at WTM Africa 2015 – which will take place at the Cape Town International Convention Centre from April 15th-17th – signed up following glowing publicity and positive feedback that resulted from the hugely successful inaugural WTM Africa last year.
The Abu Dhabi Tourism and Culture Authority is the latest destination to sign up to WTM Africa 2015, while, from the global accommodation sector, International Hotel Group, Best Western and Hotel Verde are new exhibitors.
Mubarak Al Nuaimi, director, destination promotion department, TCA Abu Dhabi, said: “We followed with interest the success of the inaugural WTM Africa exhibition in 2014 and we are excited to be exhibiting this year at what has already established itself as a major trade must-attend event on the continent.
“Our delegation of leading hotels, tour operators and national airline Etihad Airways will showcase the very best of Abu Dhabi’s tourism opportunities while also highlighting the culture and heritage of the emirate.
“Airlift to Abu Dhabi will substantially increase from March when South African Airways begin flights direct to the UAE capital, joining Etihad Airways’ seven flights a week to Abu Dhabi, and this is an ideal opportunity for us to increase our inbound visitors from the African continent.”
From the airline sector, fastjet, the low-cost pan-Africa airline – part owned by easyJet – will be highlighting new opportunities following its newly launched routes to South Africa, Zambia and Zimbabwe from its Dar es Salaam base.
From the world of cruising, Pullmantur Cruises is aiming to raise awareness of its fleet of five ships and its wide selection of destinations.
The company has long served the Spanish market, but is now keen to establish itself as an international brand.
Finally, two new travel technology companies will be exhibiting for the first time this year: booking system provider Traveltek and All In Travel, which provides travel agents with an online reservation system that integrates hotels’ inventory and direct contracted products.
This year’s event has been expanded by an extra day to become a three-day event and the exhibition floor space will be 50 per cent bigger.
WTM Africa 2014 facilitated an impressive $314 million in industry deals.
WTM Africa, Thebe Reed Exhibitions, managing director, Carol Weaving said: “We’re excited to welcome more of the world’s key tourism players to WTM Africa 2015.
“It’s great to see such a wide range of new exhibitors from such different International tourism businesses, and it’s a result of the buzz WTM Africa created during its inaugural event last year.”
Source: Breaking Travel News
Image: WTM Responsible Tourism
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